Cannabeverage spotlight: PHYX sees the future of low-dosage THC-infused waters

PHYX
Your new favorite thing.

Hard seltzers are getting all of the buzz right now, but THC water (high seltzers?) is the buzz of tomorrow.

We detailed our first brush with the future here, when we tried out Oh Hi Beverage’s (founded by Ska Fabricating’s Matt Vincent) line of craft cannabis seltzers. It seemed like the future to us because, instead of catering to the cannabis community with a 20 mg or more THC percentage, it was crafted at a lower dosage. By lessening the dosages of the THC effect, a novice to cannabis could pick one up and be no more buzzed than if they tried one low-to-mid-ABV beer, thus opening up the market potential much more.

That’s also the thinking behind PHYX, an innovative line of THC-infused sparkling water by Spherex, now available in licensed cannabis dispensaries across Colorado. PHYX was created with an

... read more at: https://www.craftbrewingbusiness.com/news/cannabeverage-spotlight-phyx-sees-the-future-of-low-dosage-thc-infused-waters/

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