Michael Cohl bets on the latest cool thing since rock ‘n’ roll changed the world — cannabis

Michael Cohl has made a fortune as a Canadian concert promoter, theatrical producer and touring impresario. He has represented more than 150 artists from Frank Sinatra to the Rolling Stones, Michael Jackson, Prince, Stevie Wonder, Pink Floyd and U2 to name just a few of his most famous clients.

Michael not only organized their tours, but also helped them with everything from merchandising their swag to marketing their DVDs, TV specials, books and films. Along the way, he racked up a fortune and landed a Juno, a Billboard, a place in the Canadian Music Hall of Fame, a Tony and an Emmy.

Now at age 70 he is embarking on a new gig to cash in on the latest cool thing since rock ‘n’ roll changed the world: cannabis.