Cannabis-infused edibles: The elephant in the room

When Jena Perez and Desiree Glade launched SweetBricks in San Diego’s East Village in 2015, they had no intention of making edibles, a name for cannabis-infused products.

The friends and business partners set out to create gourmet toffee using a recipe from Perez’s mother. Quality toffee, along with a strong social media presence, made business boom. Sweet Bricks quickly outgrew the shared kitchen where they made their sweets.

Perez and Glade launched a Kickstarter campaign in 2015 in hopes of building their own kitchen. When SweetBricks fell just short of its goal, the company was at a crossroads, Perez said.

“That’s when Jetty walked in,” she said. “It was perfect timing.”

Founded in San Diego in 2013 by a group of surfers with a “passion for cannabis,” Jetty Extracts sells carbon dioxide-extracted cannabis oil, particularly for vaping. The company also sponsors the Shelter from the Storm Project, which supplies cannabis oil to cancer patients

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